Franchising



Franchising with Schöps has an enormous growth potential:
SCHÖPS offers a modern franchise concept which is oriented towards one main goal: economical success based on mutual partnership

A business partner that you can count on:
Strong experience collected over many years in successful fashion collection management, sales/marketing strategies and merchandising.
Fashion collection always goes in line with the lifestyle, trends and seasonal demands.

1. Partnership = Partner Management

  • Based on a long-term mutual economical success
  • Active support and guidance of franchisee on sales, marketing, merchandising, organizational topics and daily business
  • Proposal of a “Starter-Set”
  • Continuous improvement, adaptation and innovation process
  • Assistance in successful use of trademark and brand image
  • In depth training of franchisee staff on collection, sales strategies and merchandising: “training on the job” concept
  • Consulting service and assistance on seasonal order taking
    Assistance in the management and presentation of the fashion collection
  • Permanent communication and documentation via intranet, visits, meetings


2. Collection / Order

  • Pre-Order: SCHÖPS guarantees a stylish and modern collection due to 10 delivery times per year. Order taking for franchisee twice per year in headquarter showroom in Vienna.

  • First-Order: SCHÖPS prepares a recommendation for the first order of the franchisee based on the best-sellers and know-how. For the second order the franchisee is open to decide for the fashion collection.

  • Re-Order: SCHÖPS offers the franchisee to re-order highlights out of the fashion collection based on the stock availability.


3. Store Concept

  • SCHÖPS offers the franchisee to take advantage of the experienced internal shop designer
  • The Shop design must go in line with the general CI- and CD-guidelines and the new concept of the SCHÖPS stores
  • The total investments for a SCHÖPS store amounts to approximately EUR 850,- per sqm (depends on local conditions and includes all costs: lighting, furniture, interior equipment, decor, floor, etc.)


4. Franchise Requirements

  • Minimum 100 sqm store size in top location plus stock room for re-assorting
  • Self-standing store located in shopping street, in pedestrian area or in shopping center
  • Textile brand environment with high client frequency
  • Minimum 6 meters window space with two separate windows
  • Trained and competent staff
  • Image, design and quality guidelines must be met (CI and CD)
  • Reporting used as “partnership for more profit”
  • Electronic Data Interchange (EDI)

5. Electronic Data Interchange (EDI)

  • SCHÖPS offers the franchisee an EDI system
  • EDI is based on the exchange of business data in order to support the franchisee
  • With the help of EDI the internal and external business process can be improved and can be constructed more efficient based on a pre-determined benchmarking system
  • EDI reduces administrative efforts and costs
  • EDI supports the management of the fashion collection inside the shop

 

6. Ideal Attributes of Franchisee  

  • Franchisee should have a good reputation and financial stability and should be competent in the field of franchising and textile goods
  • Our preferred partner concept would be primarily based on „master franchising“ but can also be a direct franchisee with potential for more
  • Franchisee should have a good commercial knowledge of the local consumer market and a good network
  • The location of the franchisee should be in a textile brand or consumer goods environment with high client frequency
  • Franchisee should be pro-active in building-up and establishing the brand within the region
  • Franchisee should be actively participating in this „partnership for profit
  • Franchisee should have an entrepreneurial and team spirit
  • Franchisee should convince with outstanding performance, openness, loyalty, commitment, customer/service orientation and should be target achievement driven

 

Are you interested?

  • Contact us:

 Richard Schöps & Co AG
 Jochen Rindt Straße 25
 A-1230 Vienna

 Tel: 0043-1-3300525-0
 Fax: 0043-1-3300525-58
 

 

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